Our Story

About Phoenix Spark

Born from decades of cross-border experience. Built to make the American market accessible to Italian excellence.

Who We Are

Your Bridge Between Italy and America

Phoenix Spark was founded with one clear mission: to eliminate the friction that prevents great Italian companies from realizing their full potential in the American market. We saw too many brilliant entrepreneurs and established businesses struggle not because of their product or vision — but because of the complexity of entering a foreign market without the right infrastructure, connections, and support.

Today, with offices in San Francisco, Houston, and New York, we operate as a fully integrated US landing platform — combining legal, administrative, financial, and commercial capabilities under a single roof. Our team brings together decades of experience in corporate finance, business development, technology, and operations across both sides of the Atlantic.

We don’t just advise — we execute. We are your operational partner, embedded in the US market and fully committed to your success.

Phoenix Spark at a Glance
3 Operational U.S. offices — San Francisco, Houston, New York
100+ Italian companies and entrepreneurs supported in their US journey
6 Active markets: Italy, Switzerland, Luxembourg, USA, Canada, Japan
End‑to‑End Full operational coverage from incorporation to active business development

Leadership

Meet the Team

A small, senior team with deep transatlantic roots. Everyone at Phoenix Spark has operated on both sides of the Atlantic — we know what it takes to succeed in the U.S. because we’ve done it.

Giovanna Saraconi
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Giovanna Saraconi

Chief Executive Officer


Giovanna leads Phoenix Spark as Chief Executive Officer, setting the overall direction and driving the company’s growth across its U.S. operations. Her leadership brings together a deep understanding of transatlantic business dynamics and a proven track record in building and scaling international ventures.

Giulio Fezzi

Giulio Fezzi

President


Giulio leads Phoenix Spark’s strategic vision and executive relationships across Italy, Europe, and the United States. With extensive experience in cross-border corporate development and international finance, he has guided dozens of Italian companies through the complexities of the American market — from initial market assessment to full operational launch.

Antonio Casamassa

Antonio Casamassa

Executive Vice President


Antonio drives Phoenix Spark’s operational excellence and client engagement. With a background spanning digital transformation, business strategy, and technology leadership, he oversees the delivery of Phoenix Spark’s integrated service platform — ensuring every client receives a seamless, high-quality experience from day one of their U.S. journey.

Paola Dal Zotto Ferrari

Paola Dal Zotto Ferrari

Resident Director


Paola oversees Phoenix Spark’s on-ground operations in the United States, managing day-to-day client services and ensuring seamless execution across our US office network. Her expertise in corporate governance, compliance, and operational management makes her the critical link between our clients’ Italian headquarters and their American entities.

How We Work

Our Principles

Execution Over Advice

We don’t just tell you what to do — we do it with you. Phoenix Spark is an operational partner, not a consulting firm. Your success in the US is our direct responsibility.

Confidentiality First

Every engagement is handled with the highest level of discretion. We protect our clients’ business information, strategies, and relationships as rigorously as we protect our own.

Aligned Incentives

Where appropriate, our fee structures are tied to outcomes. We believe the best partnerships are those where our success is inseparable from yours.

Ready to Work Together?

Let’s talk about your U.S. ambitions. Our team will map out the right path for your company — no commitment required.